Strategic Brand Management Building, Measuring, and Managing Brand Equity (Record no. 290075)

MARC details
000 -LEADER
fixed length control field 00457nam a22001577a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180522b2015 xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-93-328-4220-4
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Item number KEL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Keller, Kevin. Lane
245 ## - TITLE STATEMENT
Title Strategic Brand Management Building, Measuring, and Managing Brand Equity
250 ## - EDITION STATEMENT
Edition statement 4th
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc South Asia:
Name of publisher, distributor, etc Pearson Education,
Date of publication, distribution, etc 2015
300 ## - PHYSICAL DESCRIPTION
Extent 586p;
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Geographic Locations;
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Item type General Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Koha item type
        Gulbarga University Gulbarga University 22/05/2018   658.827 KEL 143296 22/05/2018 General Books
        Gulbarga University Gulbarga University 22/05/2018   658.827 KEL 143297 22/05/2018 General Books
        Gulbarga University Gulbarga University 22/05/2018   658.827 KEL 143298 22/05/2018 General Books
        Gulbarga University Gulbarga University 22/05/2018   658.827 KEL 143299 22/05/2018 Text Books (REF)
Central Library - Gulbarga University, Gulbarga
Jnana Ganga, Gulbarga, Karnataka 585106 | Phone: 084722 63260
E-mail:
sureshjange@gug.ac.in | Website: University Library